The high profit of cash loan, any player cannot bear to miss. The traditional and conservative rural commercial firm, but also out of the circle of one day.
Consumer finance companies are unable to absorb reserves, and there are certain thresholds for them to issue ABS, financial bonds or inter-bank borrowing to obtain funds, while agricultural commercial Banks can absorb reserves by themselves, which is a greater advantage.
Customer must be preferred to choose the banking institutions, "the capital of small Banks will be cheaper than the consumer finance companies 1-2 points".